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Most of your future revenues are gonna come from future customers.
If you knew…
Articles by Peep
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What are the top 5 CRO metrics to track?
This is one of the worst articles about metrics that matter. Whoever wrote this has no clue and has never done any CRO. Ask anyone who's been in experimentation for 10+ years and see if they mention any of these metrics (beyond the conversion rate) in their top 5 list. It just doesn't happen.
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What are the top 5 CRO metrics to track?
Unless you're a content publisher and rely on ad impressions, it's a useless metric that should get no attention. It does not correlate with people signing up / purchasing / etc. There's no causal relationship to money. Optimizers don't need more metrics, they need less and better metrics to pay attention to. This one only interests people who know little to nothing about conversion optimization. Anyone seasoned in this business knows better.
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What are the top 5 CRO metrics to track?
A useless metric that nobody should ever measure or pay attention to. This shouldn't make the top 100 metrics list. It's impossible to say whether it's good when the time on page goes up or down. Goes down -- they found what they were looking for OR it sucks. Goes up -- is it because it's interesting or confusing? Impossible to tell.
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I'm pivoting my podcast. After some 80 episodes, I'm dropping interviews and going solo. Solo episodes. Why? 1. Everyone has an interview…
I'm pivoting my podcast. After some 80 episodes, I'm dropping interviews and going solo. Solo episodes. Why? 1. Everyone has an interview…
Shared by Peep Laja
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Today marks my last day at Cisco after an incredible 7-year journey. Like many of my talented peers, I too was affected by the recent layoffs. and…
Today marks my last day at Cisco after an incredible 7-year journey. Like many of my talented peers, I too was affected by the recent layoffs. and…
Liked by Peep Laja
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