Brands Dismantled: How to build a brand community from the ground up
Learn how to build a brand community in 4 key milestones.
Brands Dismantled is a weekly show where we take a deep dive into the mind of brand architects and how they’ve scaled their companies in a timeline-based format. Tune in to hear brand practitioners break down the 4 key milestones you need to have a brand breakthrough.
This week we’re joined by Carrie Melissa Jones who is an author, community builder, and researcher of online communities. Save your seat to get a blueprint on how to build a brand community from the ground up in 4 key milestones.
In this show you will learn:
- How to get budget for your community intative
- How to select the right platform for your community
- How to strategically role out your community initatives
- How to grow your community by +40% YoY
About Carrie Melissa Jones
Carrie Melissa Jones is an author, community builder, and researcher of online communities. Her work has influenced the world’s leading online brand communities including the American Medical Association, Patreon, Google, and two U.S. presidential campaigns.
She is the author of the award-winning book Building Brand Communities: How Organizations Succeed by Creating Belonging with Charles Vogl and a student, teacher, and researcher of virtual communities at the University of Wisconsin-Milwaukee.
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Brands Dismantled: How to build a brand community from the ground up
Learn how to build a brand community in 4 key milestones.
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